Guides, Frameworks & Diagnostics

Professional Marketing Resources for Irish Teams

Stay ahead of market shifts with curated playbooks, diagnostic tools, and research insights from Televiihjp’s faculty and partners.

Marketing resources and playbooks on a table

Resource Library Highlights

Irish Market Trend Report

Quarterly analyses covering consumer behaviour, digital trends, and regulatory updates for marketing teams operating in Ireland.

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Audience Insight Playbook

Frameworks for persona development, empathy mapping, and journey design rooted in Irish cultural contexts.

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Campaign Measurement Toolkit

Dashboards, KPI templates, and reporting guides tailored to multi-channel marketing across Ireland and Europe.

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Tools & Templates

Strategic Planning Canvas

A structured template to align teams on objectives, target audiences, messaging, and measurement.

Channel Prioritisation Matrix

Evaluate channel mix using criteria relevant to Irish media consumption patterns.

Creative Brief Generator

Ensure cross-functional clarity with prompts that reflect brand tone, audience insight, and deliverable scope.

Faculty-Led Clinics

Join monthly clinics hosted in Dublin and virtually across Ireland to exchange best practices and collaborate on real-world challenges.
  • Campaign Performance Roundtables
  • Brand Transformation Case Reviews
  • Marketing Technology Roadmapping

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